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Business27 Oct 202611 min read

Marloden vs Linktree: Which Is Better for Creators Who Want Brand Deals?

If you’re a creator looking for brand deals, choosing between Marloden and Linktree depends on what you want your link to do. Linktree helps you bring your links, content, and other online destinations together in one place. Marloden helps you present your creator business, including your work, rates, audience insights, and collaboration opportunities. Both can be useful, but if you’re trying to make it easier for brands to understand what you offer, there are some things you should know.

Imagine you’ve spent months creating content.

You’ve improved your editing, found your style, built an audience, and started taking your work more seriously. You might even have a few videos you’re so proud of, maybe because of the results they’ve given you so far.

But one day, an opportunity comes. A big one at that.

Someone wants to work with you, and they ask for your portfolio, rates, audience statistics, and previous collaborations.

Sweet and easy, right?

It’s really not.

Your best videos are on Instagram and TikTok, your rates are somewhere in your Notes app, and your audience insights are in different analytics dashboards. Even that media kit you made six months ago? You’re not even sure you’ve updated it since then.

So you start gathering everything. One screenshot here, another document there. You find some links, copy and paste, and before you know it, replying to a simple enquiry has turned into a hard task.

Have you ever thought of an easier way to do all of these?

This is where your choice of link-in-bio platform becomes important.

Because having one link that leads people to your content is useful, but having one place that helps people understand your creator business and what you bring to the table is another thing entirely.

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What Is Linktree?

You’ve probably seen a Linktree link in someone’s Instagram or TikTok bio.

Instead of sharing multiple links separately, Linktree lets you put them together on one customisable page. Someone visiting your page can find your social media accounts, videos, website, products, and other links without having to search for them individually.

It also offers features such as analytics, customisation, audience-growth tools, and monetisation options, depending on the plan and the user’s location.

For a creator who wants to make their online presence easier to navigate, Linktree does the job.

Imagine someone discovers your content and wants to watch your latest YouTube video, read your newsletter, or check out something you’re selling. You can direct them to one page where they can find all of it.

But what if the person visiting your page isn’t just another follower?

What if they’re considering hiring you?

That’s where you might need to think about what your page communicates beyond your links.

What Is Marloden?

Marloden is built around another part of being a creator: presenting your work and making it easier for people to work with you.

You can bring your social media pages, important links, featured work, audience insights, rates, and availability together in one profile.

You can also receive collaboration requests through your profile, giving potential partners a way to express interest in working with you.

Think about that creator who had to search through several apps just to respond to an enquiry.

With a Marloden profile, they can bring much of that information together in one place and share a single link.

Instead of sending a brand five different links and a separate rate card, they can direct the brand to their profile.

Does that guarantee a brand deal? Of course not.

But it can make presenting your work and responding to opportunities less of a hard task.

The idea is to make working with you easier, not to promise you opportunities that aren’t guaranteed.

Marloden vs Linktree: What’s the Actual Difference?

Let’s look at what matters when you’re choosing between them.

1. Are You Sharing Links or Presenting Your Work?

With Linktree, you can organise links to your content, social media pages, website, products, and other online destinations.

Marloden also lets you bring your links and social profiles together, but it includes features specifically for presenting your creator business.

You can showcase selected work, display your rates and services, and give visitors context about your audience.

Think deeply about the difference.

Someone who wants to find all your social media pages needs a convenient place to find those links.

Someone considering you for a campaign might also want to know what you create, what services you offer, and whether your audience fits their needs.

Both platforms can help you organise your online presence. Marloden just puts more emphasis on the information surrounding your work as a creator.

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2. What Happens When Someone Asks for Your Rates?

Let’s be honest, not every creator has their rates neatly organised somewhere they can share.

Some people calculate their fees for every opportunity and send them plainly in a text or email. Others have a rate card saved as a PDF. Some have their prices in their Notes app and send them when someone asks.

There’s nothing so wrong with any of those approaches.

But if you’re tired of searching for your rate card every time an opportunity comes up, having your rates available on your profile can make things easier.

There’s really no award for suffering, so why suffer?

Marloden lets you display your rates and services, or keep your rates available on request.

Linktree can link to your rate card, portfolio, or other documents, too. The difference is that Marloden brings your rates into a profile designed around your creator business.

Which option works for you depends on how you prefer to present your services.

3. What About Your Audience Insights?

Your follower count doesn’t tell the whole story.

A creator with a smaller audience might have a community that closely matches the people a campaign wants to reach. Another creator might have a larger following but a different audience profile.

That’s why audience information can be useful when presenting yourself for brand partnerships.

Marloden lets you display audience insights from supported connected platforms, alongside your featured work and other profile information.

Linktree offers analytics that help you understand how people interact with your Linktree page and its links.

These serve different purposes. Linktree’s analytics help you understand your link page’s performance, while Marloden’s creator-focused profile can help you present relevant audience information to potential partners.

Neither replaces the need to understand your audience or demonstrate that your content is a good fit for a particular campaign.

4. Can Brands Contact You Directly?

Someone already likes your work and wants to discuss a collaboration.

They shouldn’t have to do guesswork to know whether you’re available or struggle to figure out how to reach you.

Marloden lets creators receive collaboration requests through their profiles. Potential collaborators can submit details about an opportunity without needing a Marloden account.

Linktree also offers ways to help visitors contact you, including contact forms and links to other destinations.

So, both can help people reach you. Marloden’s collaboration-request feature is specifically designed around enquiries about working with creators.

And when you’re managing several enquiries, having that process organised can be useful.

5. What If You Need a Media Kit?

A media kit helps you introduce yourself professionally to potential partners. It can include your bio, audience information, featured work, previous collaborations, and other relevant details.

You can use Marloden to bring important creator information together in a shareable profile and export your profile as a PDF.

Linktree also has a native Media Kit feature that brings together information about a creator’s audience and performance. However, according to Linktree’s official Help Centre, its Media Kit feature is currently available only to users based in the United States.

That distinction matters if you’re a Nigerian creator looking for a platform to present your work and collaboration information.

Of course, you can create a separate media kit and link to it from Linktree. The question is whether you want to manage that document separately or use a profile built around your creator business.

Your content is only one part of your creator business.

There’s also the work of presenting yourself, communicating what you offer, and making it easier for potential partners to understand why they should work with you.

At Marloden, we’re interested in making that part of the process easier.

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And if you’d like more practical conversations about creating, growing, and working with brands, subscribe to the Marloden publication so you don’t miss the next article.

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So, Which One Should You Choose?

Well, the thing is, you don’t have to choose a platform just because another creator uses it.

Think about what you actually need.

Linktree might be right for you if:

  • You want one place to organise your social media pages and important links.

  • You want to direct your audience to different content and online destinations.

  • You need link analytics and other tools for growing or monetising your online presence.

Marloden might be right for you if:

  • You want to showcase your work alongside your social media pages.

  • You want to display your rates, services, and availability.

  • You want to present relevant audience insights to potential partners.

  • You want a shareable creator profile that supports collaboration enquiries.

And no, choosing one doesn’t mean the other is useless.

They simply approach your online presence from different angles.

If your main goal is helping your audience find your content, a link-in-bio page may be all you need.

But if you’re starting to take brand partnerships seriously, it might be time to think about what happens when someone wants to work with you.

Can they find your best work? Can they understand what you offer? Can they get the information they need without you spending half an hour putting everything together?

Those are useful questions to ask, whichever platform you choose.

Your content is important, but so is how you present the work behind it.

And making that part easier is what Marloden is built to help with.

Frequently Asked Questions

Is Marloden better than Linktree for brand deals?

It depends on what you need. Marloden is designed to help creators present their work, rates, audience insights, and collaboration information. Linktree is useful for organising links and directing visitors to different online destinations. If presenting all you do as a creator is your priority, Marloden may be a better fit.

Is Marloden free?

Yes. Marloden offers a free plan that includes a creator profile, links and social profiles, featured work, rates, availability, collaboration requests, basic analytics, and a Marloden-branded PDF export. The Pro plan offers additional features.

Can I use Linktree to get brand deals?

Yes. You can use Linktree to share your portfolio, social media pages, contact information, and rate card. You can also link to a separate media kit or other documents that help brands evaluate your work.

Do I need a media kit to get brand deals?

Not every brand will ask for one, but a media kit can help you present your work, audience, and services professionally. It’s worth having your relevant information ready so you can respond when an opportunity comes.

Can small creators use Marloden?

Yes. You don’t have to wait until you have a large following to organise your creator business. You can showcase your best work, explain the services you offer, and make it easier for potential collaborators to contact you.

Does Marloden replace my social media accounts?

No. Marloden complements your existing social media accounts. You can continue creating and publishing content on your usual platforms while using your Marloden profile to bring your work, links, rates, and collaboration information together.

How do I get started with Marloden?

Visit marloden.com, create your profile, add your social media pages and important links, showcase your work, and include your rates and availability. You can then share your profile link in your bio or send it directly when an opportunity comes up.

Your next brand opportunity might start with someone discovering your content. Make sure they can find out what you bring to the table, too.

Ready to bring your creator profile together?

Get started with Marloden →

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